Weis - Weis History

Weis History

Take a look back to 1957. At the Empire Theatre in Neil Street, Toowoomba, Elvis is about to rock the house. But before he does (it’s intermission time) across the street at Pop’s corner store, the movie-going crowd are knocking down the doors for a treat of a far more local flavour: Les Weis’ Fruito Bar.

Today, the world-class Weis range of Bars, Ice Creams, Frozen Yoghurts and Sorbets is loved across Australia and around the world. We’re passionate about surprising and delighting our customers with exceptional quality ingredients and fabulous flavour combinations. We’re proudly following in the footsteps of our founder Les Weis, who started it all in 1957 with his iconic Fruito Bar.